Monday 17 August 2009

Mickey Thompson Book Review

The tragic story of Mickey Thompson as told by Erik Arneson is a compelling read and is difficult to put down. The book opens with a touching foreword by Mickey Thomspon's son, Danny Thompson, before explaining in the first chapter how Mickey and his wife Trudy were both shot outside their home.

The book paints a picture of a charismatic and very determined man that achieved great things. Mickey was very good using the media to his advantage and often used it to help fund his next beig project.

Mickey was alway an innovator and this was proved when he decided to form his own team for the indy car racing. His new low center-of-gravity cars blew away the competition and led others to quickly follow. There is a also an explanation of how the famous Mickey Thompson tyres came about when Mickey realised the only way to get ahead of the competition in the indy car racing!

About the Author

Erik Arneson was a design editor and motorsports reporter for USA Today, winning the NHRA’s Media Award in 1998 .He then became active in motorsports public relations. Today, he is director of public relations for SPEED Channel. This is his first book.

You can see more about the book here.

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